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Blind Man Sees With Subconscious Eye

Dec 22nd, 2008 · A man left clinically blind by a stroke was able to perfectly navigate an obstacle course. Yet he had no idea he was doing it. This remarkable case of "blind sight" is providing new clues to the mind's subconscious eye.

Keywords: navigating · obstacles · subconscious

The 'Buy-ology' Behind The Way We Shop

Dec 9th, 2008 · White iPod headphones. Bright blue Tiffany boxes. Corona with lime. Brand expert Martin Lindstrom says companies have been marketing directly to your subconscious. Lindstrom discusses his new book, Buy-ology: Truth and Lies About Why We Buy.

Keywords: companies · expert · iPod · truth · ology · Tiffany · headphones · subconscious · Corona · Martin Lindstrom · Lindstrom · emBuy

Implicit Attitude Tests Reveal Buried Bias *

Jul 31st, 2008 · A new series of psychological tests aims to reveal whether people who explicitly say they are not prejudiced actually harbor subconscious biases. Guests discuss implicit stereotypes and the way they affect our behavior — and how we can "reprogram" ourselves.

Keywords: Attitude · psychological · stereotypes · ourselves · Reprogramming · subconscious · prejudiced

Trouble Books: 'Shaky Science'

Jul 23rd, 2008 · It's easy to get lost in the eclectic soundscapes of Ohio-based band Trouble Books' fourth self-released album, The United Colors of Trouble Books. The album plays out like a wandering trip through a 13 year-old's subconscious, set to beautifully unique experimental music. The gorgeous mix of meandering instrumental arrangements, expansive ambience, and wonderfully earnest vocals creates a sort of spacey chamber pop that seems to float wherever the wind may take it.

Keywords: science · Ohio · music · chamber · album · instrumentation · gorgeous · eclectic · spacey · soundscapes · trip · expansing